Mattessons and Saatchi & Saatchi team up to launch co-created, artificially intelligent robot


Mattessons Fridge Raiders has launched F.R.H.A.N.K, the world’s first robot whose artificially intelligent personality will be co-created with the UK gaming community.As part of the brand’s ongoing association with gamers – which includes the IPA Effectiveness award winning MMM3000 campaign -  Kerry Foods-owned Mattessons and Saatchi & Saatchi have partnered with celebrity YouTube gamer Ali A (4.7 million subscribers) to…

Saatchi & Saatchi take home two Silvers at the 2014 Campaign Big Awards


Saatchi & Saatchi London snapped up two Silvers at the Campaign BIG awards yesterday (Wednesday) evening for their Wall’s ‘Wall’sie’ and HSBC Rugby Sevens ‘Bring Your Game’ campaigns.Wall’s ‘Wall’sie’ secured a Silver in the Grocery, Soft Drinks & Household category for Direct. Earlier this year the Kerry Foods-owned brand launched an integrated campaign promoting Wall’s ultimate breakfast sausage by creating its…

Saatchi & Saatchi hires seven new creatives


Saatchi & Saatchi London has bolstered its creative department with a wealth of new hires.James Ross-Edwards arrives as a copywriter, and will partner Allan Stevenson, who joined the agency last year. James, a former copywriter at WhybinTBWA Group, Sydney and Saatchi & Saatchi Australia, has worked on brands including Jameson, The Sydney Morning Herald, Toyota, Cadbury and Sony and created the multi-award winning…

Saatchi & Saatchi hires Will Nicholls and Adam Collins as managing partners


Saatchi & Saatchi London has hired Adam Collins, the former brand communications director at Nike UK, and Will Nicholls, Lead Mother at Mother, as managing partners.Reporting to Katrien De Bauw, chief operating officer at Saatchi & Saatchi London, Nicholls will work on the agency’s recently acquired Direct Line account, while Collins will oversee Toyota GB and Kerry Foods.Will Nicholls joins…

T-Mobile 'Dance' (Integrated)


To launch T-Mobile’s ‘Life’s for Sharing’ campaign, 350 dancers executed a perfectly choreographed high-energy number during rush hour at Liverpool Street station.

Rekorderlig appoints Saatchi & Saatchi London to global creative account


Rekorderlig, the Swedish premium cider brand, has appointed Saatchi & Saatchi London to its global advertising and digital account.The account was won without a pitch and there is no incumbent agency.The new appointment will see Saatchi & Saatchi develop a series of exciting new campaigns which will encompass TV, digital OOH, press, digital (display, website, mobile, e-commerce) and social strategy and…

Kevin Roberts Announces Saatchi & Saatchi Leadership Transition 2015


I have exciting news to share with you about the new generation of leadership at Saatchi & Saatchi. This follows an announcement today by Publicis Groupe.Commencing January 1, 2015, I will become Executive Chairman of Saatchi & Saatchi, based in New York. In addition, I shall be accelerating leadership development across the Groupe, in the newly-created position of Head Coach,…