Saatchi & Saatchi London celebrate winning three Pencils at the 2017 D&AD Awards

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Saatchi & Saatchi London celebrated snapping up its latest awards for Deutsche Telekom ‘Sea Hero Quest’. The team were awarded 3 Pencils – yellow, graphite and wood – for Branded Content & Entertainment, Creativity for Good and Branded Apps & Games at the prestigious 2017 D&AD Awards. ‘Sea Hero Quest’ is a multi-level adventure game designed specifically to help advance…

New report by Saatchi & Saatchi London and Mumsnet reveals the seven habits brands need to attract mums

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A ground-breaking new study by Saatchi & Saatchi London and Mumsnet was launched this morning at the mother of all conferences, Mumstock - the annual marketing conference for mums. The report, ‘The Seven Habits of Highly-Effective Brands’ exposes for the first time, the real reasons why some brands are highly effective with mums and why others fail. Debunking some fundamental…

Mattessons 'Snackarchist' (Integrated)

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Mattessons new nationwide campaign aims to disrupt the status quo of the nation’s snacking habits, and incite a revolt against crisps. Starring the ‘Snackarchist’, a geeky, tongue-in-cheek character who embodies the Mattessons rebellious spirit

Richmond ‘Sausages & Chip’ (Integrated)

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Helping to fuel family bonds, Richmond’s new ‘Sausages & Chip’ campaign taps into the insight that a child’s favourite toy is a vital part of family life. With the caption ‘Keep the whole family together with Richmond and a toy tracking chip,’ Saat

Saatchi & Saatchi London announces new Heads of Planning

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Saatchi & Saatchi London has today announced new joint Heads of Planning. Raquel Chicourel and Sam Wise, both previously Planning Partners, will share the role and report into Chairman and Chief Strategy Officer, Richard Huntington. Raquel joined Saatchi & Saatchi in May 2014 as a Planning Partner and has worked across Häagen-Dazs, HomeAway and Kerry Foods. She started her career…

Direct Line 'Skipping' (Online content)

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Harvey Keitel as the character Winston Wolf from cult classic Pulp Fiction voices Direct Line’s new YouTube preroll ad in which he asks in the first 5 seconds; “will you choose to skip the ad or choose the skipping ad”?

Direct Line 'Hens' (Integrated)

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Direct Line’s new campaign 'Hens' which launches its guaranteed hire car proposition that keeps drivers moving, sees Winston Wolf coming to the rescue of ‘Julia and the girls’ who are on their way to a hen party when their car is hit by a cou