Marie Curie 'Light in the darkest hours' (Integrated)

Marie Curie’s first brand campaign since it’s new strategic focus as the charity that provides care and support through all terminal illness, shows the sun setting and a real Marie Curie nurse Elizabeth Wolley, represented by an orb of glowing light, arriving to start her night shift at 10pm. During the night the light moves around the house, bringing comfort, reflecting the light that Marie Curie nurses bring to people in their darkest hours. At 7am we see that the light was in fact a Marie Curie nurse, revealed as she leaves the house at the end of her shift.


Pampers 'Push'

Work

Pampers Launch ‘Push’ the next instalment in the #ThankYouMidwife campaign, developed by Saatchi & Saatchi London