New report by Saatchi & Saatchi London and Mumsnet reveals the seven habits brands need to attract mums

News

A ground-breaking new study by Saatchi & Saatchi London and Mumsnet was launched this morning at the mother of all conferences, Mumstock - the annual marketing conference for mums. The report, ‘The Seven Habits of Highly-Effective Brands’ exposes for the first time, the real reasons why some brands are highly effective with mums and why others fail. Debunking some fundamental…

Saatchi & Saatchi London announces new Heads of Planning

News

Saatchi & Saatchi London has today announced new joint Heads of Planning. Raquel Chicourel and Sam Wise, both previously Planning Partners, will share the role and report into Chairman and Chief Strategy Officer, Richard Huntington. Raquel joined Saatchi & Saatchi in May 2014 as a Planning Partner and has worked across Häagen-Dazs, HomeAway and Kerry Foods. She started her career…

EE 'Power Rap' (Online content)

Work

Promoting EE’s new customer loyalty proposition 'Power Bars', the film shows the party leaders’ as we’ve never seen them before, behind closed doors, where they think no one is watching.

Direct Line 'Magnate' (Integrated)

Work

Direct Line’s latest instalment of their successful campaign starring Harvey Keitel as the character Winston Wolf from cult classic Pulp Fiction, focuses on reinforcing the fact that Direct Line’s high quality insurance comes at surprisingly competit

Pampers 'Everybaby' (Integrated)

Work

Filmed over 24 hours in British hospitals with real families who gave birth on the same day as the royal baby was born, Pampers ‘Everybaby’ is designed to celebrate that every baby born on May 2nd is just as special as the royal baby.

Saatchi & Saatchi London reveals management changes

News

Saatchi & Saatchi London has made two key management changes and has promoted Richard Huntington, currently Chief Strategy Officer, to Chairman and Sam Hawkey, currently a Managing Partner, to Managing Director. The creation of the new London roles follow the recent promotion of Saatchi & Saatchi London CEO Magnus Djaba, who has added the title of Global President Saatchi &…

Operation Black Vote 'Operation Black Vote' (PR)

Work

Tinie Tempah, David Harewood, Sol Campbell and Ade Adepitan appear in the hard-hitting poster campaign for Operation Black Vote, shot by acclaimed photographer Rankin, which sees the celebrities turn their skin colour white to demonstrate that if the

Magnus Djaba appointed as Global President Saatchi & Saatchi

News

Magnus Djaba, UK CEO of Saatchi & Saatchi Fallon, will take on the newly created global president role and will lead the network, alongside Kate Stanners, worldwide chief creative officer and chairwoman, and David Hackworthy, worldwide chief strategy officer. Robert Senior, global CEO Saatchi & Saatchi, will ensure a smooth transition over the next three months, and will continue to…

Saatchi & Saatchi London Celebrate 2016 Eurobest Success

News

Saatchi & Saatchi London has had a successful run at the most recent Eurobest Awards held in Rome this past weekend, with a Gold, Silver and Bronze for HomeAway and Deutsche Telekom. The HomeAway ‘Eiffel Tower All Yours’ collaboration between Saatchi & Saatchi London and Paris led the charge securing both a Gold win in ‘Outdoor: Non Standard Indoor Advertising’…