British Heart Foundation
We’ve placed 65 red benches across the UK, honouring 65 people who’ve survived heart disease and marking 65 years of lifesaving work by the British Heart Foundation.
These benches are In Living Memory - not remembering those we’ve lost, but celebrating those still here. Each one is installed in the hometown of a survivor and features a unique plaque dedicated to the life they’re still living today, all thanks to BHF funded research that saved them - the ultimate proof of science in action.
Not just an ad campaign, these benches will be a permanent fixture in communities across the UK for years to come, with TV, OOH, press, radio, social, online and PR.