John Lewis
A social-first content series that puts an end to disappointing dad-tat, one gift at a time.
We partnered comedian Tom Davis with John Lewis to do away with the novelty socks and last-minute panic buys, unboxing the gifts dads actually want delivered straight to their social channels, from World Cup Lego to a proper Nespresso machine.
Because when it comes to making the nation better gifters, it helps to have a dad on side.
